Steve Jobs: The Mistaken Assumption About Design

“Most people make the mistake of thinking design is what it looks like. People think it’s’ the veneer—that the designers are handed this box and told, “Make it look good!’ That’s not what we think design is. It’s not just what it looks like and feels like. Design is how it works.”—Steve Jobs



Design is a Way of Life

“Design is a way of life, a point of view. It involves the whole complex of visual communications: talent, creative ability, manual skill, and technical knowledge. Aesthetics and economics, technology and psychology are intrinsically related to the process.”—Paul Rand, from A Designer’s Words.

Erik Spiekermann on Design and Life

Graphic design can change your life from Edenspiekermann on Vimeo.

Great observations by Erik Spiekermann on graphic design, type design, the process of creating these and their impact on every culture’s visual communication… including the impact of poorly-designed voting forms on a U.S. presidential election.

Stefan Sagmeister: Functionality is Optional, but Honesty is Key

Innovative designer Sagmeister shares his views on graphic design, including its role to translate non-visual messages into visual communications.


Referenced: Bauhaus movement. See brief historical context.
See Sagmeister’s studio home page, which utilizes a webcam feed with clickable menu on the floor of the studio.

Design Master Massimo Vignelli Creates Modern Icons but dislikes the Trendy

A brief interview with Designboom reveals that the creator of the New York City subway maps, the American Airlines identity and the United Colors of Benetton identity listens to baroque music, avoids trendy clothes and would love to design for the Vatican corporate identity. A man known for creating some of the 20th Century’s most iconic visuals has an affinity for a musical movement and for a powerful institution, both created in centuries long past—Fascinating contrasts.